I TELL BIG STORIES IN SMALL SPACES. I specialize in conversational yet informative copy told in a multitude of tones: brand-specific, category- or demographic-driven, educational, or part of a larger copy campaign (eg: "This Is the XX Life"). The objective is not only elevation or promotion of products, but to quickly engage viewers in refreshing, relatable ways.
From product copy and ads to CSDs, emails, and headlines, I've written for a variety of different audiences, adjusting tone and messaging priorities for each division and platform: shoes, men, women, weddings, home + accessories, designer, holiday, kids, and young women.
Looking for something longer? See a few long-form email examples here.
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